Significance of Augmented Reality in Retail

Published on: January 22, 2020

Augmented Reality(AR) is a new way of representing the real-world through interactive systems. Computer-generated perceptual information like various sensory modalities such as visual, auditory, olfactory, and haptics enhances the objects. AR now is a program that achieves four essential features - a blend of real and virtual worlds, accurate 3D recording of virtual & real objects with real-time interaction and geolocation. The extended sensory data can either be constructive, i.e.,… Read More >>


Significance of Augmented Reality in Retail